[31 August 2018] Isentia was awarded Gold in “Best PR Campaign – Lifestyle” at the PR Awards 2018 held in Hong Kong. It is the agency first time entry to the Awards and get the prize in one hit.
The Award recognized the work the agency planned and carried out for Popcorn, the shopping mall in Tsang Kwan O managed by MTR Corporation, for the campaign SPORTY 2017 @ PopCorn. Isentia worked with Popcorn under the name New Point Marketing, which was acquired by Isentia. Other finalists of the category include Hang Lung Properties, Link Asset Management, and TaiKoo Hui Guangzhou.
“It is our great honour to be awarded the Gold medal. It identifies our excellent work for the campaign, and also our high-ranking in PR industry,” told Peggy Wong, Business Director – Public Relations of Isentia. “We will continue to keep improving ourselves and provide innovative ideas and high-standard of services to our clients.”
PR Awards is the regional awards recognizing the best work in the industry. The finalists and winners are decided by a distinguished panel of judges comprising of senior PR professionals. The winning works set an invaluable benchmark for success.
Isentia’s first Gold Award in PR Awards 2018.
Peggy Wong, Business Director – Public Relations of Isentia, accepted the Award with MTR Corporation team.